Startup Spotlight #45 Price&Me

June 13, 2020

The e-commerce industry continues to grow without slowing down. We can see new applications that strengthen users’ e-shopping experiences. Our guest for this week’s Startup Spotlight is Price & Me, one of the selected startups for Visa Innovation Program. Price&Me is a Personal Shopping Assistant that solves what to buy and where to buy problem. Serhat Atayeter, Founder of Price&Me delivered the Price&Me journey.

What is the website address of Price&Me?

Where is your startup based?


What are your targeted verticals for your startup?

FintechMachine Learning / AI

Tell us what your startup does.

Price&Me is a Personal Shopping Assistant that solves what to buy and where to buy problem. Average users spend 5 hours to make a purchase decision. With Price&Me, users can be sure that they get the right product at the right price in minutes.

Tell us about your team.

I'm Serhat Atayeter before Price&Me I worked at Google for 8 years. I was in charge of Google Shopping in emerging markets. I've seen that Google Shopping and Google can solve a very limited part of product and price research problems and there is no solution that makes this happen for the user. So I've decided to found Price&Me and to create a world-class Price&Me team.Gokcan Karakus is our CSO with Caltech PhD. Who creates the brain for the Personal Shopping Assistant with ML & Algorithms.Serhat Culkalik our Product Manager who is also a marathon runner executes the plan. He has UCLA master's in product management.Our architect Akın is a hacker who solves unsolvable problems for us.Our designer Hande has University College London Design Master make sure Price&Me is cool with our frontend developer Kamran.

When and why did you found your startup?

I had to buy a stroller for my baby and spent 10 hours to find the best product within my budget. On average users spend 5 hours making a purchase decision. I thought it was a huge problem and we decided to solve it.

What are your key and unique features?

We are the only Personal Shopping Assistant that can find the best product for your need and budget in seconds. We are the only e-com platform that users can connect their e-com accounts to get the best price and additional discounts.

What is your growth like?

I've grown %250 percent last month.

Tell us about the numbers that matter to you.

%23 of people actually purchase what we recommend.

What are your plans for next year and next 5 years?

We want to be the personal shopping assistant of the world so that people can buy a TV while driving from home to work with voice-activated Price&Me without thinking if there is a better product and better price possible other than what Price&Me recommends.

Did you receive any investments?

We've got 350.000 USD

Tell us 3 startups that excite you, and why?

GlocalZone, Robomotion, Figopara

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