PASHA Life Challenge

7-8-9 October 2022
Apply Until
22 September 2022

What Drives Us?

Hackathon is a 48-hour coding competition that aims to encourage students and coders to solve current workflow problems and generate new ideas implemented by Pasha Life. The main purpose of the program designed and implemented by Hackquarters is to;

Connecting local tech communities in major cities to create viable and innovative business ideas and product concepts
Streamlining the evaluation process for companies, identifying talent, and creating opportunities to test the strong teams
Creating new industry-specific commercial opportunities and increasing the speed of these opportunities to market

PASHA Hackathon Categories

Increasing penetration of life insurance products (mainly risk) for specific segments

Increase customer engagement with PASHA Life products, creating a personalized connection
Educate customers about new products and promotions capturing attention for the risk
Analyze and understand customer choice, preference, and motivation while making a choice
Increase awareness of insurance among the young generation
Stimulate customer loyalty for Life & Investment with new channels and reward tools
Increase customer engagement with gamified content and AR experience
Personal devices and smart calculators integrated with mobile phones
Other categories related with Insurtech


Criteria For Evaluation

Our Mentors

Ruslan Alakbarov
PASHA Life Insurance
Head of Marketing CoE
Orkhan Babayev
PASHA Holding
Innovation Program Coordinator
Farrukh Aliyev
PASHA Holding
Innovation Lead
Gizem Severoglu Tigin
Program Manager
Sabina Babayeva
Kaan Akın


14:00- 14:10
Welcoming Speech - Partners HQ
14:10- 14:30
Digital Services and Expectations from Hackathon
14:30- 15:00
Hackathon Verticals and Rules - Hackquarters
15:00- 15:30
APIS and Usage Orientation
15:30- 16:30
Setting Rules for Hackathon and Mentorship
16:30- 18:00
MVP and Prototyping Training
18:00- 00:00
Coding Night
10:00- 12:00
Mentorship Sessions
12:00- 13:00
Training Session: Pitching Skills and Presentation
13:00- 14:00
Lunch Break
14:00- 16:00
Mentorship Sessions
16:00- 18:00
Coding Time
18:00- 19:00
Dinner Break
19:30- 21:00
Last Feedback Sessions with Mentors
10:00- 10:00
Submission of Presentations
10:00- 11:00
Internal Elimination Meeting
11:00- 14:00
Demo Day & Presentations
14:00- 16:00
Awarding Ceremony and Closing



What is Hackathon?

Hackathon is a code competition where software developers, interface designers, and programmers work together in groups of 3-5 people for 1-2 days and develop a new project.

What are Themes of Hackathon?

At Hackathon, we aim to solve current workflow issues and encourage new ideas for Pasha Life.

Who can participate?

We welcome all software developers, designers, and developers who enjoy developing digital projects, who want to experience the spirit of Hackathon, and who have new ideas about Pasha Life, provided that they are teams of at least 1 person and maximum of 4 people.

How can I join the hackathon?

In order to participate in Hackathon, you must first fill out the application form as a member on the website. Participants will be selected due to the evaluation to be made among those who fill out the application form. The selected candidates must attend Hackathon with their own computers.

How winner will be evaluated

Not necessarily. You can register as a team or individually. In case you sign up on your own with no team, we will help you to settle in a team before the event.

Does each team member has to be registered?

The jury and our mentors will observe you throughout the process and evaluate you based on both the way you work and the quality of the solution you produce. At the end of the competition, the final evaluation will take place and the winners will be announced. To give an idea, the criteria that can be taken into account in scoring are given below;
– Creativity / Innovation
– Applicability / Usability
– Compliance with solution expectations specific to Pasha Life
– Level of technical / software complexity
– Visual design
– Pitch deck / DemoIs the program free of charge?What is the content of the program?Can I code my project in advance before Hackathon?How will the award be evaluated?Do we have to present physically during the entire event?What will be the language of the Program?

Is the program free of charge?

Yes, Hackathon is free of charge for the participants; and will be held offline.

Can I code my project in advance before Hackathon?

No, due to the competition, you are expected to do your coding during the competition. Projects coded before the competition will be disqualified even if they win an award.

How will the award be evaluated

The presentations made at the end of the Hackathon marathon will be evaluated by the jury on the same day and the winners will be announced.

Do we have to present physically during the entire event?

No, you will not need to be physically presented all 48 hours. Your physical presence is required during the working hours of the Hackathon including necessary training and mentorship sessions indicated in the flow that will be notified to all participants in advance. Coding night can be coordinated with participants online/ from home.

What will be the language of the program?

As we are expecting participants not only from Azerbaijan, the language of the Hackathon will be English.